Specifications

Campaign should begin 2.5 to 3 months in advance of broadcast
Gather information from the Client so you can start advertising the event
Date and time of the Webcast
Webcast title
50 word description
Sponsor's logo or banner
Sponsor's link

» Webcasts

Webcast: An Effective Marketing Tool

The term "Webcasting" is the ability to use the Web to deliver live or delayed versions of audio or video broadcasts. A Webcast is similar in intent to a live power point presentation but designed for the internet. Webcasts deliver the audio and visual content right to the users' desk top.

How does a Webcast work?
A Webcast is an advertiser-sponsored event that is broadcast over the internet from a Cygnus site to viewers who are a targeted market segment for the sponsor. A Webcast can be taped at an exhibition and delivered in real time to an audience across the country or it can be taped on location on a specific topic and viewed at a later time which is convenient for each viewer. It can have registration to the event or can be viewed upon demand without viewer information supplied. In summary, a Webcast is flexible to the needs of the client and viewer.

What is included in a Webcast Package?

Logos and taglines presented on promotional materials from date at the onset of the promotional campaign.
Sponsor's name and tagline in pre-Webcast reminder e-mails to registrants and follow-up thank you e-mail after their participation
Logo and tagline, linked to sponsor's home page on the landing page of the individual presentation
Logo and link on the sign up page of the individual presentation
Logo included in the frame of the presentation
Sponsor will receive at least two power point slides (one before, one in middle or at end) of the presentation thanking them for sponsoring with marketing message.
Sponsor will get verbal audio thank you at least twice during presentation
Entire Webcast, including sponsor logos and links, will be archived for one year

Rate Information

Unit:	Exclusive Sponsorship
Location:	Webinar
Standard Rate:	$15,000

Unit:	Co-Sponsorship
Location:	Webinar
Standard Rate:	$8,000